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University of Tennessee

Faculty Spotlight

November - December 2008

Throughout the year, ITC will "put the spotlight" on a member of the UT teaching community so you can share in the innovative uses of technology they bring to the teaching practice.

Lisa Fall

Enhancing Relationships with Technology:

How the wired world has revolutionized the teaching
and practice of PR


Dr. Lisa Fall

Associate Professor
Advertising and Public Relations

Dr. Lisa Fall has been using Internet-age technology in her teaching ever since she was a graduate assistant pursuing her PhD in Mass Media at Michigan State University. At the time, she was coordinating her college’s new undergraduate PR specialization program and adjunct teaching for Central Michigan University (CMU) via the institution’s weekend-compressed program. These classes used snail mail as the primary communication medium between class meetings.



Read the following pages to learn more about Dr. Fall's past, current, and future projects, along with her approach to integrating teaching and research.

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